Fear The Youth (FTY) is a streetwear brand built around the perspective of the youth. We’re not here to pretend we have everything figured out—we’re here to document how it feels to grow up right now. The ideas, the frustrations, the creativity, the confidence, and the uncertainty that come with being young in a world that moves fast and expects even faster.

FTY is about turning those feelings into something tangible. Clothing isn’t just clothing to us—it’s a way to express where you stand, how you see the world, and who you’re becoming.

WHERE WE'RE FROM

We’re based in Vancouver, Canada, and the city plays a huge role in shaping the brand. The mix of cultures, skate and street scenes, music, art, and everyday life here all feed into what we create. Vancouver gave us the environment to experiment, take risks, and build something from the ground up without trying to fit into anyone else’s mold.

Most of our garments are designed and produced locally in Vancouver, keeping the process close to home and letting us stay hands-on with every detail—from fit and fabric to final execution.